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ServiceNation and BeTheChange

Submitted by Dena on 05/02/2009
Region: 
USA World
Image: 
Innovation Blurb: 
Using new media and traditional advocacy to expand the government's role in promoting volunteerism
Web Site Link: 
http://www.bethechangeinc.org/servicenation/about_us/vision

ServiceNation has utilized both new media and traditional advocacy techniques to truly shift the national paradigm in thinking about the potential for government to promote volunteerism, particularly the "year of national service" concept.  Through it's extensive presence in formats such as Twitter, Facebook, YouTube, and Flickr,  ServiceNation is expanding the reach and appeal of service opportunities, and encouraging government officials to invest in scaling proven service strategies to help address some of our nation's most important challenges.  The ultimate vision of ServiceNation - a coalition of almost 200 national and local non-profits, - is an America in which, by 2020, 100 million citizens volunteera portion of their time.  ServiceNation activities todate include:

* The ServiceNation Summit and Presidential Candidate Forum September 11-12, 2008 brought together leaders from major non-profits, business, and government, including - then-Senator Barack Obama & Senator John McCain - to make service a national priority.

* The September 27 ServiceNation Day of Action rallied Americans to work in their own communities and neighborhoods, resulting in more than 2,700 events across the country.

* During Inaugural Week 2009, ServiceNation celebrated the power and potential of service through a series of events around MLK Day.

Their Description: 

The ultimate vision of ServiceNation is an America in which, by 2020, 100 million citizens will volunteer time in schools, workplaces, and faith-based and community institutions each and every year (up from 61 million today), and that one million Americans will annually volunteer for a year of national service.

 

To begin to fulfill this vision, ServiceNation - a coalition of almost 200 national and local non-profits, with a collective reach of some 100 million Americans - is working hard to inspire our leaders to expand meaningful community and national service opportunities for Americans of all ages and to invest in scaling proven service strategies to help address some of our nation's most important challenges, from the high school dropout crisis to the need for greater energy efficiency. And we are working to elevate service - which is about giving back to community and country - as core ideal in our democracy.

Contact: 

<p>Be the Change, Inc.<br />
2 Canal Park<br />
Cambridge, MA 02141<br />
Tel.: 617-252-2454<br />
Fax: 617-761-3672</p>

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Image Notes: 

PERMISSION VIA PHONE

Hub Categories: 
Civic Vitality